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Keep on your path

Keep on your path I see a lot of new businesses start and change. There are a lot of great ideas out there, business mums are a clever bunch. One thing I’ve seen happening more and more is businesses...

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Marketing Monday – Update your bio box

On the weekend, I picked up a free magazine that is distributed in my local area. It contained a number of articles, including some free reprint articles. Now, I know these were free reprint articles...

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Marketing Monday – Choose Your Holiday

Today is Halloween. It is not a day we observe in my family, even though it seems to be gaining popularity in Australia. For this reason I find it very hard to give you some Halloween marketing ideas....

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Melbourne Cup Day 2011

It's Melbourne Cup Day today Today is Melbourne Cup Day. Here in Melbourne we have a public holiday and we all pause to watch a horse race, even those of us who have no interest in horse racing any...

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Where are you located?

Do people know where you are? I know I have  blogged about this before, but this is a topic well worth revisiting. It’s not always obvious from a URL where you are. I know of a lot of websites,...

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Protecting Family Time

Protect family time For many home based business mums, the line between business time and family time can be blurred. It is easy for clients for demand attention at all hours. As parents, it is more...

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Marketing Monday – Thank You Cards

One way to foster customer loyalty, and create a buzz, is to send a thank you card, in the mail if possible. Sending something in the mail rather than by email can be a big surprise as so many...

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Basic Business Card Etiquette

When do you give someone your business card? I’m sure this will sound familiar: You are at a networking event talking with someone, or listening to the speaker. Someone comes up to you and hands you...

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We Wish You a Merry Christmas…

It’s Christmas Day! I would like to take this opportunity to thank you for reading, and I hope you’ve found the information here useful. The blog has been a bit quiet lately, but I’ve been working...

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Friday Five – Saving Money on Boxing Day

The Boxing Day Sales are a tradition here in Australia. Most shops, especially in big shopping centres, have sales where they slash prices. If you are hitting the sales this year, keep an eye out for...

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